Commercials

The low-price team has studied the lesson well, and this back-to-school season, they haven't left anything to chance. Starting a new school year is challenging enough, and at Rádio Popular, you'll find everything you need.

The message is clear: Not only alcohol can cause a hangover.

A TV commercial for Rádio Popular during the FIFA World Cup in Qatar. The idea was to announce the national team's call-up for the football World Cup using products that Rádio Popular sells. This parallelism made the dialogues unusual and surreal.

The "Microsoft Back to School" video encourages students to purchase Microsoft's computer for the academic year.

To the tune of "I've got the power" by the Germans Snap! and starring Rui Unas, Radio Popular launches its new communication campaign, focused on the brand and its relationship with people.

The video "Portugal Sou Eu" aims to promote and enhance Portuguese products, especially during the Christmas season. The video delivers a powerful message emphasizing the importance of being mindful when buying gifts and products, encouraging the consumption of Portuguese products with the national authenticity seal.

Christmas is a time to let your imagination run wild and dream. Whatever your gift wish may be, Rádio Popular will have the answer with the lowest prices.

Novo Olhar is a project developed by LOC Audiovisual, in collaboration with Um Segundo Filmes, aimed at supporting individuals interested in audiovisual production.

Windows is always ahead, always has been. In this spot, we see various Microsoft devices being operated through various distinctive tools. In the end, the idea is simple, "maybe it's time for a change."

"Rádio Popular 45 anos" is a commemorative video of Rádio Popular's long history, as well as Rui Unas, who has been the face and voice of the brand and has accompanied all technological developments along with Rádio Popular.

Vieira de Castro is known to all of us. The history of this brand is made up of delicious moments. Unique moments that are part of everyone's imagination and have helped build its identity.

Black Friday at Radio Popular always manages to surprise its customers.

We all have one or another "impossible" wish to fulfill.

IVA, oh IVA!!!!" One of the simplest and most-watched campaigns on Portuguese television. A spot that sticks in your mind and endures to this day.

Carglass campaign covering all types of holidays.

Every year, Radio Popular prepares for the back-to-school season, providing opportunities for everyone.

Video introducing the Ezi-wire, an exclusive tool that makes replacing your car's glass easier than ever.

Rui Unas takes the lead role, piloting a drone to comfortably set up his Christmas tree, filled with technology and other equipment found only at Rádio Popular.

Radio Popular suggests giving the gift of magic. The narrative centers on a grandfather who wants to give a gift to his grandson.

Promoting information about exhibitions is essential for their success, and that's precisely what this commercial spot aims to achieve.